SEO Company Explains Why SEO Is Vital to Success

August 29, 2009 — BOULDER, CO — Like the tiny springs and cogs behind a clock, Google has many, many little parts that make it tick. For most of us, using Google is as simple as opening a browser and performing a search. But what, or who, determines what these searches deliver?

This is where search engine optimization (SEO) comes into play. The ranking a link has in a search engine relies heavily on SEO techniques. For those who do not know how to optimize a Web site, a company such as Master Google, Inc. will perform SEO for them, which will bump a Web site’s URL up in search engines. But, what does the illusive term “SEO” actually entail? Ali Husayni, Master Google’s President, unravels the mystery behind SEO and explains how his company performs SEO for dentists and other industries.

“Although there are several strategies when performing SEO, Master Google has developed a unique system to place its clients at the top of Google and keeps them there,” said Husayni. “Behind the scenes we have two important tasks we accomplish for every client. These are using state-of-the-art Web site optimization techniques and establishing organic inbound links.”

Using their knowledge of Google spiders, Master Google will clean up and improve the back-end code of a Web site so it has maximum visibility for spiders. A Web spider, according to www.webopedia.com, is a program that automatically follows links and feeds the URLs to search engines. “The more spiders feeding a client’s URL to search engines, the better the ranking,” said Husayni.

While optimizing a client’s Web site, the Master Google team will place keywords in the Web site’s title, text on its pages, alt tags, and heading tags. The company will also implement description meta tags with keywords in the coding.

According to www.webopedia.com, meta tags are special HTML tags that provide information about a Web page. Information provided by meta tags will include keywords that represent the page’s content; who created the page; how often it is updated; and what the page is about.

Organic link building is the second part of Master Google’s SEO routine. Here, the Master Google team distributes a Web site’s URL to Internet directories and distributes writing content throughout the Internet to get as many eyes as possible on the client’s URL. Organic link building also includes “link bait.” This is when a person links to your Web site because of interesting or unique content posted on it.

“We work hard to develop unique techniques in order to build organic inbound links for our clients,” says Husayni. “These links come from prestigious Web sites and help rank a client’s site on the search engines in a short period of time.”

In addition to adding keywords throughout the Web site, Master Google team performs many other highly important services to improve visibility and functionality of a Web site. For instance, a Web site needs to have unique content posted regularly, and all links need to be functioning properly. Master Google also checks for “invisible” and uncloaked text, doorways, and makes sure that a site is not made entirely in Flash or in frames. All of these factors could contribute to an unsuccessful Web site notes Husayni.

“Optimizing a dentist’s Web site and establishing organic link building are integral to not only SEO, but dental practice marketing,” said Mr. Husayni. “When people think of marketing they mostly think about advertisements, but the object of marketing is to draw eyes to the product, and that is exactly what SEO accomplishes online.”

Master Google has been a leader in dental SEO marketing and SEO in various other industries since 2004. Master Google guarantees to improve a Web site’s Google rankings in search results for specialized keywords unique to every business. Master Google has several SEO programs that guarantee either placement in the top three of Google rankings; first page placement; or basic free SEO services.

The timeframe needed to achieve successful rankings depends upon the work needed to optimize the respective site and other factors says Husayni. However, Master Google’s premium package includes a guaranteed top Google rank within two to six months.

“If you were to pull down the curtain behind the machine that is Google, SEO would be the wizard pulling the levers and pressing the buttons,” said Mr. Husayni. “SEO is a highly technical process. Sometimes it is better to leave it to the pros.”

For more details on Sinai’s SEO methods, or for additional information on Master Google’s SEO programs, visit: www.mastergoogle.com.

Learn More
If you would like to learn more about SEO, schedule a free consultation with Master Google President, Ali Husayni. Visit: www.mastergoogle.com, or call: (303) 932-6559.

Master Google
Master Google, previously known as Sinai Marketing, Inc. was established in 2004. Since then, its team has done its best to master industry-standard SEO techniques and develop new ones.

Master Google’s code-efficiency optimization techniques, along with the highest quality link building methods are what guarantee its clients’ Web sites success on the search engines.

© 2009 Master Google Dental SEO Marketing. Authorization to post is granted, with the stipulation that Master Google is credited as sole source. Linking to other sites from this press release is strictly prohibited, with the exception of herein imbedded links.